Academy.travel Mydomain.travel Beauty.travel Think.travel Canyons.travel Tropical.travel Talkabout.travel Republic.travel Digital.travel Trail.travel Beer.travel Ebooking.travel Airexpert.travel Airtransport.travel Everyday.travel Jason.travel Altura.travel Travelpack.travel Jetsky.travel This.travel Oneticket.travel Let.travel Verdie.travel Findme.travel Round.travel Trends.travel Present.travel Arrival.travel Privatejets.travel Domainer.travel Suntours.travel Millionaire.travel Face.travel Allways.travel Assisstant.travel Apartment.travel Calendar.travel Mygrouptravel.travel Right.travel Alp.travel Planes.travel Livefree.travel Officials.travel Veneto.travel Hey.travel Hype.travel Roadtrip.travel Sprint.travel Holidayrentals.travel Avantgarde.travel Accessible.travel Prices.travel Land.travel History.travel Town.travel Newage.travel Temporal.travel Casinos.travel Travel-agent.travel Luxuryworld.travel Saveon.travel Theuniverse.travel Eastern.travel Opentrip.travel Angel.travel Follow.travel Combi.travel Citytour.travel Bookingexpert.travel Connection.travel Aloha.travel Audioguides.travel Gotour.travel Jetlag.travel Run.travel Onthe.travel Platinium.travel Wholesaler.travel Organic.travel 4seasons.travel Soul.travel Flybuy.travel Autorent.travel Webfares.travel Lucky.travel Grouppayment.travel Bikes.travel Audit.travel Visiting.travel Lifetrips.travel Olympic.travel Touristica.travel Girl.travel Parking.travel Bookit.travel Albergo.travel Routeone.travel Sunday.travel Trends.travel Ideal.travel Planmytrip.travel Perfect.travel Savemoney.travel Express.travel Estates.travel Cartes.travel Pax.travel Seasons.travel Road.travel Ecological.travel Daydream.travel Olympicgames.travel Real-estate.travel Flyers.travel Allday.travel Locations.travel Pictures.travel Magical.travel Law.travel Freelance.travel Rockies.travel Tahiti.travel Galactic.travel Hotelreviews.travel Takecare.travel Essential.travel Style.travel Delux.travel Expo.travel Drone.travel Sunseekers.travel Intensive.travel Route66.travel Explore.travel Technology.travel Bigdiscounts.travel Xtreme.travel 2go.travel Bloggers.travel Fashionable.travel Skyplanners.travel Yachting.travel Stars.travel Volar.travel Magdalena.travel Today.travel Child.travel Exclusives.travel Greatescapes.travel Balneaire.travel Riders.travel Portals.travel Tophotels.travel Midtown.travel Brisbane.travel Plain.travel Mayas.travel Oneway.travel Ebusiness.travel Cheaphotel.travel Tax.travel Arab.travel Wildsouth.travel Advanced.travel Odysseus.travel Schoolies.travel Iwant.travel Volunteers.travel Youth.travel Unik.travel Tourguide.travel Office.travel Feria.travel Loyalty.travel Expenses.travel Gate.travel Traveldeals.travel Bikeguide.travel Podcast.travel B2c.travel Latest.travel Branding.travel Charters.travel Geos.travel Olympics.travel Individual.travel Runner.travel Dessert.travel Race.travel Liveme.travel Money.travel Ona.travel Easybookers.travel Borabora.travel Placesto.travel Automobile.travel Autos.travel Saint-petersburg.travel Vips.travel Imagine.travel Thebest.travel Liverpool.travel Going.travel Sell.travel Ohmyguide.travel Agenzia.travel Selfies.travel Aerolineas.travel Outdoors.travel Fly2.travel Chic.travel Opensea.travel Bears.travel Walking.travel Knowhow.travel Scanner.travel Memphis.travel Sales.travel Generation.travel Weddings.travel Mix.travel Side.travel Orange.travel Hack.travel Beyond.travel Swing.travel Snowboard.travel Theatres.travel Booktrips.travel Bestrate.travel Winetours.travel Scubadiving.travel Montagne.travel Box.travel Fyi.travel Shenzhen.travel Regional.travel Dev.travel Mybooking.travel Businesstravel.travel Movie.travel Automobiles.travel Southern.travel Realworld.travel Northamerica.travel Shift.travel Better.travel Affinity.travel Showme.travel Amazonia.travel Advisors.travel Mountanguide.travel Crucero.travel Touratlas.travel Meteo.travel North.travel Zenith.travel Viewpoint.travel Central.travel Woman.travel Aqua.travel Nudism.travel Advertise.travel Visitnewyork.travel Key.travel Tourist.travel Corp.travel Australian.travel High.travel Onemore.travel Suma.travel Delphin.travel Birds.travel Marriage.travel Visitamexico.travel Page.travel Bikini.travel Runners.travel Add.travel Onlinetour.travel Northern.travel Daily.travel Wimbledon.travel Otto.travel Preview.travel Splendid.travel Special.travel Maps.travel Kick.travel Over.travel Skyscraper.travel Channel.travel Soleil.travel Races.travel Mba.travel Class.travel Groups.travel Veritas.travel Enjoyholidays.travel Card.travel Maritime.travel Saving.travel Optimus.travel Everywhere.travel Indies.travel Halle.travel Privacy.travel Flash.travel Chat.travel Ruta.travel Imperial.travel Circle.travel Diving.travel Bookingagent.travel Yankee.travel Hospitality.travel Agora.travel Crowdfunding.travel Pics.travel Attractions.travel Savings.travel Rare.travel Dominican.travel Windsurf.travel Gulliver.travel Topic.travel Singular.travel Glocal.travel Queens.travel Gravity.travel Virtualreal.travel Dealexpert.travel Greatest.travel Alphabet.travel Giro.travel Besttime.travel Come.travel Aladin.travel Traveltourism.travel Track.travel Inair.travel Crazy.travel Easyways.travel Roads.travel Away.travel Flysmart.travel Sportours.travel Luanda.travel Rateview.travel Tiger.travel Traditional.travel Awaynow.travel Miss.travel Can.travel Islas.travel Seafares.travel Extreme.travel What.travel Amish.travel Trade.travel Voyageurs.travel Vaticano.travel Rate.travel Santarosa.travel Idn.travel Cheapholiday.travel Living.travel Dir.travel Foros.travel Nautics.travel Reputation.travel Swinger.travel Linked.travel Icon.travel Air-tickets.travel Justgo.travel Citytrips.travel South.travel Rivercruises.travel Priority.travel Sunways.travel Portable.travel But.travel Northcarolina.travel Myapp.travel Victory.travel Want.travel Greenline.travel Days.travel Bestchoice.travel Unipass.travel Saas.travel Stella.travel Saudi.travel Surveys.travel Wear.travel Here.travel San-francisco.travel Official.travel Lab.travel Atlanta.travel Extranet.travel Hotelrooms.travel Wave.travel Visitdubai.travel Walk.travel Admin.travel British.travel Languages.travel Rental.travel Myagent.travel Rest.travel Toursonline.travel Eguide.travel Foodies.travel Property.travel Landscape.travel Romantic.travel Cruisers.travel Latinoamerica.travel Getaround.travel Bitcoins.travel Responsible.travel Wishlist.travel Selva.travel Journey.travel Innovators.travel Thinkthank.travel Virgin.travel Eureka.travel Red.travel Solar.travel Passion.travel Relaxing.travel Roaming.travel Tea.travel Checkout.travel Autumn.travel Pages.travel Exchange.travel Cashback.travel Etourism.travel Scuba.travel Ticketservice.travel Native.travel Hoteldeals.travel Cycling.travel Runway.travel Homepage.travel Myself.travel Flipper.travel Minute.travel Ambassador.travel Startups.travel Palm.travel Tropic.travel Regular.travel Blueberry.travel Insipira.travel Bookingonline.travel Totravel.travel Outlet.travel Writers.travel Whats.travel Weddingplanner.travel Zigzag.travel Ways.travel Alba.travel Toptravel.travel Full.travel Butterfly.travel Casual.travel Meetings.travel Hippy.travel Lakes.travel Entrepreneurs.travel Adults.travel Communication.travel Venture.travel Eat.travel Mom.travel Lobby.travel Coco.travel H2o.travel Traveltoday.travel Mama.travel Mind.travel Offer.travel Masters.travel League.travel Houseboats.travel Cabs.travel English.travel Surfing.travel Bookroms.travel Writer.travel Worldweb.travel Cheapairfares.travel Cheapflight.travel Citytours.travel Mission.travel Inworld.travel Playas.travel Ecoplanet.travel Honey.travel Altair.travel Pub.travel Buytickets.travel Fan.travel Longbeach.travel Spaclub.travel Buys.travel Professional.travel Scottish.travel Easybooking.travel Research.travel Finance.travel Arabian.travel Carte.travel Please.travel Checktrip.travel Keys.travel Master.travel Mundo.travel Cameras.travel Allinone.travel Gayfriendly.travel Beachhouses.travel Blocal.travel Bestvacations.travel Adn.travel Visible.travel Sand.travel Take.travel Worldluxury.travel Doyou.travel Penn.travel Cheapfares.travel Drivers.travel Tripper.travel Hiking.travel Ninja.travel Friday.travel Fishing.travel States.travel Reise.travel Names.travel Scubadive.travel Oneclick.travel Realestate.travel Blueskies.travel Yoga.travel Ethical.travel Talk.travel Traffic.travel Assistants.travel Scorpio.travel Oxygen.travel Aviator.travel Planning.travel Subway.travel Palmbeach.travel Domains.travel Minimal.travel Dreamers.travel Surfer.travel Torussia.travel Rocks.travel Expertise.travel Cheapapartments.travel Parents.travel Airway.travel Cruiseplanner.travel Options.travel Spiritual.travel Annuaire.travel Eservices.travel Theworld.travel Properties.travel Funny.travel Visitmexico.travel Mountainbike.travel Biciclette.travel Cyber.travel Guided.travel Advice.travel

Peru.travel: “.Travel brings greater prestige, and it is easier to position and remember”

peruenglishdot Travel Domains: Peru was present at FITUR making the country’s rich gastronomy known, as well as revealing some novelties that will take place this year. Could we get some updates on these developments?

Sandra Doig Alberdi: One of the most important innovations for the tourism sector is the inauguration of the Kuelap Cable Car: now travelers wishing to arrive at the Kuélap Fortress, from the Nuevo Tingo district (located in Luya province), will travel with the cable cars along 4 kilometers and reach their destination in just 20 minutes (it used to be a tour by car that took 90 minutes for a distance of 32 kilometers). This project will be open to the public as of March 2nd.

dot Travel: FITUR presents itself as a very useful tool to boost business within the tourism sector and as a very good opportunity to contact tour operators in order to identify new promotional opportunities. What is the outcome of your participation this 2017?

S. Doig Alberdi: The 20 Peruvian co-exhibitor companies were quite satisfied after having meetings with the main tour operators and airlines of the market. They are convinced of the great stability of Spain within the markets of the European continent and we were able to confirm that this great fair remains attentive to the quality and importance of the international companies that it invites to participate. The excellent valuation of the fair as a forum for international operations should be noted, where thousands of bilateral meetings were restlessly held.

dot Travel: To travel to Peru is to awaken dormant dreams, connect with yourself, and immerse yourself in 5 thousand years of living history … How have you managed to capture the attention and transmit this essence to the future visitor?

S. Doig Alberdi: Peru is a destination full of history, culture and nature. It has Lima, its capital, where you can enjoy the best gastronomy; with natural reserves in the desert of Paracas and Lake Titicaca, biospheres like the Manu,the greatest diversity of the Amazon, a natural wonder; with the Lines of Nasca; with colonial jewels like Arequipa, the white city; with emblems like Cusco, one of the most seductive cities in the world for its harmony between tradition and cosmopolitanism. Peru also has an unbeatable attraction: Machu Picchu, the lost citadel of the Incas, one of the new Wonders of the World. There is a Peru for everyone.

dot Travel: Your website focuses on the importance of adventure tourism and gastronomy. What are the highlights? What makes Peru different from the rest of the world?

S. Doig Alberdi: Peru is one of the 10 mega diverse countries of the world; it contains countless natural riches with hundreds of endemic species of fauna and flora; it is a paradise for birdwatching and orchids or for the exploration of mythical and remote natural landscapes, some still virgin, always full of life.

peruenglish2dot Travel: Indeed, a report notes that 42% of foreign tourists considered gastronomy as an aspect to take into account when choosing Peru as a tourist destination. It is a percentage to take into account …

S. Doig Alberdi: Peruvian gastronomy has been considered a priority in this government because it incorporates many agents throughout the production chain revitalizing our multicultural identity and because it allows us to promote Peru as a tourist destination without equals for the great added value that is our cuisine. Gastronomy is directly associated with tourism: it respects tradition, seeks sustainability, authenticity and experience; it is a contributor to tourism in our country, as reflected in the Profile of the Foreign Tourist, a study prepared by PROMPERÚ.

For the cultural tourists who visit Peru, gastronomy gives a nation its identity, it is part of its culture and the customs of the people because it gives identity to a city or country, it reflects the culture of the people, it allows to experience the original flavors of the culture of a place.

peruenglish3

dot Travel: Tourism is a very important sector for the economy of any region. How was 2016 from the tourist point of view and what are the expectations for 2017?

S. Doig Alberdi: We ended 2016 with almost 9% growth over 2015, which was also an excellent year. Even in the years of crisis, the number of visitors did not fall, it stopped growing strongly, but it continued to grow. Peru has a very particular market, many tourists are motivated by the destination. As 2017 begins, with the purpose of facilitating and expediting arrivals, the country is carrying out a process of expansion of its infrastructures.

dot Travel: In addition, ‘Peru Travel’, the application developed by PromPerú for mobile devices, has been selected as one of the three finalists of the competition “The AppTourism Awards” in the category “Destination Guide” …

S. Doig Alberdi: In addition to the recognition of Peru Travel, technology was another component of the Peruvian offering at Fitur 2017. In this sense, PROMPERU exhibited digital tools for attendees such as the Peru Travel and Pisco Perú applications, as well as 360 degree images and Videos in 3D that allowed to virtually travel our country.

peruenglish4

dot Travel: What is the profile of the average tourist visiting Peru?

S. Doig Alberdi: In 2015 Peru received 3.28 million visits from foreign tourists, a figure that represented an increase of 7.4% compared to 2014. Foreign tourists visiting Peru have an average age of 40, most of them with annual incomes of less than $40,000, 63% are men, 26% are executive or technical professionals, and 13% are service employees; they travel to Peru for vacations, recreation or leisure, which remains the main reason for visits in recent years. The average total cost per tourist is $994.

dot Travel: An adequate tourism promotion strategy also requires an attractive and efficient portal, as it is the first place to search for tourist information. How is Peru’s website making its main tourist attractions known and differentiating itself? What are its distinguishing features?

S. Doig Alberdi: The travel portal www.peru.travel is available in several languages, such as American English, British English, Portuguese, Italian, French, German and Japanese. That way, we seek to position our country among the main search engines worldwide, such as Google, Yahoo or Bing. In this site you will find official tourist information of all the destinations of our country, which is the reason why it is usually used by the travelers who look for updated information on Peru.

dot Travel: Based on your background and experience, what conditions must an official website meet to be of excellent quality and a guarantee for success? How do you improve and optimize online promotion?

S. Doig Alberdi: As everything is constantly changing, relevancy in positioning is defined when you are really relevant to consumers and our website has proven to be extremely useful for travelers.

dot Travel: How and when did you get to know .travel and started working with us? What has been the evolution?

S. Doig Alberdi: Since 2006, and the evolution has been very favorable: in 2014 peru.travel managed to win the World Travel Awards in the World’s Leading Tourism Authority Website category and has been a finalist in the 2015 and 2016 versions. In terms of annual accumulated traffic in 2014, we reached 3,023,057 and by 2015 the numbers doubled reaching 6,415,960 visits.

dot Travel: Companies and businesses have realized the importance of being part of the digital world in order not to lose their competitiveness. How has .travel helped to achieve and maintain this competitiveness?

S. Doig Alberdi: Digital age marketing is based on metrics and return on investment. All the versions of peru.travel that benefited from strategic planning have received mainly traffic coming from that source.

dot Travel: Choosing the right domain/brand on the Internet is the first step towards success online. What are the main advantages that generic domains bring to official tourism sites in the case of .travel?

S. Doig Alberdi: It brings greater prestige, and they are easier to position and remember. On the other hand, adwords charge less and are more effective. We must work properly for the investment to yield its benefits.

dot Travel: Does the future look optimistic?

S. Doig Alberdi: PROMPERÚ sees the future with optimism, the objective is to contribute effectively to the sustained and decentralized growth of the resources generated by tourism. The goal for 2021 is to reach 7 million international tourists and to achieve a growth of 17.2% by 2017, for which we have been working in 22 international markets differentiated by various activities on primary, strategic, emerging and exploratory markets. In this context we want to position Peru as an attractive tourist destination at the international level, increasing cash flow and spending, diversifying tourism promotion.

peruenglish5

Sandra Doig Alberdi - Assistant Director Peru.travel

Sandra Doig Alberdi – Assistant Director at PERU.travel

For more information: http://www.peru.travel/

Who can register a .travel domain?

A .travel domain name is available to everyone who provides or plan to provide services, products or content in or to the travel industry. New travel startups are welcome, and that includes every new travel content provider.

A UIN may be obtained immediately at travel.travel/obtain-uin/. For no charge, you can get an approved Member Number immediately that will allow you to register your .travel domain names with any of our 45 registrars.